Weve spoken about the dangers of getting too specific. Now, lets talk about the advantages of being too specific, at least some of the time. You want to have your business appeal to as many people as possible. This means that if youre a car repair shop, being able to show knowledge of everything from […]
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Corner The Local Market And You Can Start Thinking Globally
The very definition of niche is that it is relevant to a specific area of interest. Car repair could be considered a niche, but its not a very specific one. BMW car repair is more of a niche. You probably get the idea you can get extremely specific with your niche, but as mentioned in […]
Establish Authority On Your Niche And Make Loads Of Cash
One of the most important things that any business can have, whether online or not, is legitimacy. If customers think that a particular business knows how to get a job done correctly or sells flawless products, not only will they come back, but theyll also offer your name to others. And all business owners crave […]